---
title: Blog | Field Enablement | Strategic Business Systems Consulting | AI
description: AI | Best practice, thinking and resources from Field Enablement Consulting, exploring strategy, technology and performance
---

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# Exploring Strategy, Technology and Performance

Best practice, thinking and resources from Field Enablement Consulting

[![](https://www.fieldenablement.com/hubfs/Young%20female%20businesswoman%20in%20the%20office.jpeg)](https://www.fieldenablement.com/blog/does-crm-have-a-positive-roi)

[Value](https://www.fieldenablement.com/blog/tag/value), [Path To Value](https://www.fieldenablement.com/blog/tag/path-to-value), [Benefits Map](https://www.fieldenablement.com/blog/tag/benefits-map), [AI](https://www.fieldenablement.com/blog/tag/ai), [Transformation](https://www.fieldenablement.com/blog/tag/transformation), [CRM](https://www.fieldenablement.com/blog/tag/crm), [Strategy](https://www.fieldenablement.com/blog/tag/strategy)

## [Does CRM Have a Positive ROI?](https://www.fieldenablement.com/blog/does-crm-have-a-positive-roi)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 Feb 10, 2026 4:32:53 PM

My philosophy is that technology is getting easier and better, and so the places to focus are strate...

[Read more](https://www.fieldenablement.com/blog/does-crm-have-a-positive-roi)

[![](https://upload.wikimedia.org/wikipedia/commons/thumb/1/11/Accounting_in_Japan%2C_Taisho_era_-_Man_with_an_Abacus_and_an_Account_Book%2C_beside_Irori_%281914_by_Elstner_Hilton%29.jpg/1280px-Accounting_in_Japan%2C_Taisho_era_-_Man_with_an_Abacus_and_an_Account_Book%2C_beside_Irori_%281914_by_Elstner_Hilton%29.jpg)](https://www.fieldenablement.com/blog/distributed-ledger-technology-a-strategic-workshop-for-leaders)

[Path To Value](https://www.fieldenablement.com/blog/tag/path-to-value), [Target Operating Model](https://www.fieldenablement.com/blog/tag/target-operating-model), [Workshop](https://www.fieldenablement.com/blog/tag/workshop), [AI](https://www.fieldenablement.com/blog/tag/ai), [Governance](https://www.fieldenablement.com/blog/tag/governance), [Transformation](https://www.fieldenablement.com/blog/tag/transformation), [Data Management](https://www.fieldenablement.com/blog/tag/data-management), [Strategy](https://www.fieldenablement.com/blog/tag/strategy), [Blockchain](https://www.fieldenablement.com/blog/tag/blockchain), [Distributed Ledger Technology](https://www.fieldenablement.com/blog/tag/distributed-ledger-technology), [Digital Passport](https://www.fieldenablement.com/blog/tag/digital-passport), [DLT](https://www.fieldenablement.com/blog/tag/dlt), [Tokenization](https://www.fieldenablement.com/blog/tag/tokenization)

## [Distributed Ledger Technology: A Strategic Workshop for Leaders](https://www.fieldenablement.com/blog/distributed-ledger-technology-a-strategic-workshop-for-leaders)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 Jan 16, 2026 1:26:02 PM

Distributed Ledger Technology is re-emerging from the first wave of troubled implementations to beco...

[Read more](https://www.fieldenablement.com/blog/distributed-ledger-technology-a-strategic-workshop-for-leaders)

[![Global commerce concept](https://www.fieldenablement.com/hubfs/Conceptual%20image%20with%20global%20financial%20charts%20and%20graphs.jpeg)](https://www.fieldenablement.com/blog/case-study-how-automating-compliance-in-the-sales-pipeline-drove-adoption)

[AI](https://www.fieldenablement.com/blog/tag/ai), [Governance](https://www.fieldenablement.com/blog/tag/governance), [Velocity](https://www.fieldenablement.com/blog/tag/velocity), [CRM](https://www.fieldenablement.com/blog/tag/crm), [Case Study](https://www.fieldenablement.com/blog/tag/case-study), [Strategy](https://www.fieldenablement.com/blog/tag/strategy)

## [Case Study: How Automating Compliance in the Sales Pipeline Drove Adoption](https://www.fieldenablement.com/blog/case-study-how-automating-compliance-in-the-sales-pipeline-drove-adoption)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 Sep 9, 2025 10:53:12 AM

Sales Pipeline stages like Discovery, Qualification and Proposal are important commercial milestones...

[Read more](https://www.fieldenablement.com/blog/case-study-how-automating-compliance-in-the-sales-pipeline-drove-adoption)

[![](https://www.fieldenablement.com/hubfs/New%20Markets%20Concept%20-%20Green%20Pushpin%20on%20a%20Map%20Background%20with%20Selective%20Focus..jpeg)](https://www.fieldenablement.com/blog/case-study-scaling-sales-support-to-drive-growth-in-new-product-segments)

[AI](https://www.fieldenablement.com/blog/tag/ai), [CRM](https://www.fieldenablement.com/blog/tag/crm), [Case Study](https://www.fieldenablement.com/blog/tag/case-study), [Strategy](https://www.fieldenablement.com/blog/tag/strategy)

## [Case Study: Scaling Sales Support to Drive Growth in New Product Segments](https://www.fieldenablement.com/blog/case-study-scaling-sales-support-to-drive-growth-in-new-product-segments)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 Aug 20, 2025 12:05:44 PM

The problem A large technology company with a wide range of products was entering into new technolog...

[Read more](https://www.fieldenablement.com/blog/case-study-scaling-sales-support-to-drive-growth-in-new-product-segments)

[![](https://www.fieldenablement.com/hubfs/Happy%20afro%20american%20presenting%20business%20plan%20on%20whiteboard%20to%20his%20colleagues%20in%20office.jpeg)](https://www.fieldenablement.com/blog/how-to-make-your-customer-data-a-strategic-asset)

[Enterprise Analytics](https://www.fieldenablement.com/blog/tag/enterprise-analytics), [AI](https://www.fieldenablement.com/blog/tag/ai), [Governance](https://www.fieldenablement.com/blog/tag/governance), [Transformation](https://www.fieldenablement.com/blog/tag/transformation), [CRM](https://www.fieldenablement.com/blog/tag/crm), [Data Management](https://www.fieldenablement.com/blog/tag/data-management), [Master Data Management](https://www.fieldenablement.com/blog/tag/master-data-management), [Data Strategy](https://www.fieldenablement.com/blog/tag/data-strategy)

## [How to Make Your Customer Data a Strategic Asset](https://www.fieldenablement.com/blog/how-to-make-your-customer-data-a-strategic-asset)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 Jul 31, 2025 7:55:29 PM

Practical steps to transform fragmented customer records into a powerful business resource Do you ha...

[Read more](https://www.fieldenablement.com/blog/how-to-make-your-customer-data-a-strategic-asset)

[![](https://www.fieldenablement.com/hubfs/business%20man%20%20engineer%20using%20laptop%20at%20solar%20panels%20plant%20eco%20energy%20field%20%20in%20background.jpeg)](https://www.fieldenablement.com/blog/practical-crm-ai-use-cases-and-how-to-implement-them)

[Analytics](https://www.fieldenablement.com/blog/tag/analytics), [AI](https://www.fieldenablement.com/blog/tag/ai)

## [CRM AI That Works: Practical Use Cases and How to Implement Them](https://www.fieldenablement.com/blog/practical-crm-ai-use-cases-and-how-to-implement-them)

![Picture of Gareth Williams](https://www.fieldenablement.com/hs-fs/hubfs/IMG_5392.jpg?width=50&name=IMG_5392.jpg) [Gareth Williams](https://www.fieldenablement.com/blog/author/gareth-williams) 

 May 1, 2025 9:18:32 PM

In a world abuzz with AI capabilities it is sometimes difficult to know how to get started. Vendors ...

[Read more](https://www.fieldenablement.com/blog/practical-crm-ai-use-cases-and-how-to-implement-them)

# Bridging Strategy, Technology and Performance

I help you to apply technology to achieve your business goals. Specializing in business information systems, particularly for Sales and Marketing, I am your partner in defining needs, structuring programs and executing plans to realize your strategy.

[Learn more](https://www.fieldenablement.com/)

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